Dealers form the backbone of Vinayak Electricals’ nationwide distribution network. To empower them, the company introduced VINAYAK CONNECT — a loyalty and reward platform designed to increase dealer growth, profitability, and long-term partnership. Today, we explore real success stories and how the platform transformed dealer confidence, sales, and customer satisfaction across India.
🌟 What Is Vinayak CONNECT?
VINAYAK CONNECT is an exclusive reward, engagement, and performance-boosting program designed for registered dealers of Vinayak Electricals. It recognizes loyalty, encourages consistent business, and supports dealers with training, digital tools, and incentives.
- 🎁 Points on every purchase
- 📲 Digital invoices & order tracking
- 🎓 Product training modules
- 💰 Redeemable rewards — from gadgets to travel vouchers
- 🚚 Faster dispatch & premium support
📘 Success Story 1: “Sales Increased by 40% in Just 6 Months”
Dealer: Shree Siddhi Electricals, Surat
After joining VINAYAK CONNECT, the dealer started receiving timely stock updates and priority dispatch. This helped them maintain consistent availability of fast-moving products like KEMPS switches, VIZO plates, MCBs, and LEDs.
- 🔹 40% increase in sales of modular switches
- 🔹 Improved customer trust
- 🔹 Earned 18,000+ reward points in one quarter
📘 Success Story 2: “Customers Prefer Brands With Dealer Support”
Dealer: Vardhaman Electricals, Pune
The dealer shared that customers increasingly choose brands that offer after-sales support, traceability, and strong warranty assurance. VINAYAK CONNECT improved their confidence while selling premium series like KEMPS, VIZA, and VIYONA.
- 🔹 25% growth in premium switch sales
- 🔹 Reduced return rate due to batch traceability
- 🔹 Better upselling using product training videos
📘 Success Story 3: “Faster Delivery Helped Us Capture New Markets”
Dealer: Rajdeep Electricals, Nashik
Thanks to the “priority dealer channel,” the dealer reported significantly faster product movement.
- 🔹 30% increase in new shop tie-ups
- 🔹 Faster project deliveries for builders
- 🔹 Consistent supply of high-demand MCBs and gang boxes
📈 What Dealers Love Most About Vinayak CONNECT
- 🏅 Reward points on every invoice
- 📲 Easy-to-use dealer dashboard
- 🎓 Training & certification on electrical products
- 📦 Faster dispatches and priority support
- 💼 Marketing materials & shop branding
- 🔧 Product samples for new launches
📊 Impact of Vinayak CONNECT — At a Glance
| Area of Impact | Result |
|---|---|
| Sales Growth | 20–45% increase for registered dealers |
| Loyalty Points Earned | 10,000–25,000 average per quarter |
| Complaint Resolution Speed | 50% faster with premium support |
| New Dealer Conversions | Steady rise due to trusted ecosystem |
| Product Knowledge | Better upselling via training modules |
🌟 Why Dealers Choose Vinayak Electricals
- 🇮🇳 30+ years of trusted manufacturing in India
- 🏭 2000+ products made in-house
- 🧪 ISO 9001:2015 certified processes
- 🤝 500+ dealer network
- ⚡ Strong category lineup (KEMPS, VIZA, VIYONA, LEDs, MCBs)
📞 Join Vinayak CONNECT — Become a Growth Partner
📍 Address: Marol, Andheri East, Mumbai – 400059
📞 Sales: +91 93222 32347
☎️ Office: +91 96197 65428
📱 Customer Care: +91 98204 88565
📧 Email: info@vinayakelectricals.com
Want to register as a dealer? Join Vinayak CONNECT